Marketing Lead – Renewable Energy Software Solutions - €60,000 - €80,000
Piper Maddox is searching for a Senior Marketing Manager to join a rapidly growing company at the forefront of the renewable energy transition. This is an opportunity to shape the marketing strategy for a business delivering innovative software solutions that empower clients to optimize energy systems and achieve their decarbonization goals.
The Role:
- Develop and implement a results-driven marketing strategy to increase brand visibility, drive customer acquisition, and support revenue growth.
- Design and manage multi-channel campaigns to engage municipalities, energy suppliers, and industrial clients.
- Oversee go-to-market strategies for SaaS-based software solutions in national and international markets.
- Work closely with product and sales teams to ensure alignment of marketing efforts with business objectives.
- Lead content creation, digital marketing, and social media initiatives, providing performance analysis and measurable results.
- Build and mentor a high-performing marketing team, fostering a culture of innovation and data-driven decision-making.
Your Background:
- Proven experience in marketing leadership roles, specifically for B2B software or SaaS-based solutions.
- A successful track record of launching software products into international markets.
- Expertise in multi-channel marketing, including digital campaigns, events, and content strategy.
- Strong understanding of marketing complex, technology-driven solutions within technical sectors.
- Project leadership skills with the ability to take ownership and deliver impactful results.
- Fluent German and professional English skills are essential.
What’s on Offer?
- 30 days’ vacation
- Hybrid/Remote working options
- Flexible working hours
- Tailored training and personal development opportunities
- Company-wide events and team lunches
- A collaborative and agile work environment
This is an exciting opportunity to play a pivotal role in scaling a fast-growing company dedicated to sustainability and innovation. You’ll work with a small, agile, and highly experienced team, shaping the marketing strategy for a business making a real impact in the renewable energy sector.
Please apply now to be considered for the initial shortlist.